PALALAKASIN pa ng Department of Trade and Industry (DTI) ang Tatak Pinoy, Tatak Bagong Pilipinas Act, ayon kay DTI Secretary Cristina Roque.

Gagawin ito sa pamamagitan ng pagpapalakas ng suporta sa mga nasa micro, small and medium enterprises (MSMEs).

“Through Tatak Pinoy, we are cultivating more dynamic and strategic industries and MSMEs to spur economic development anchored on a shared vision of a robust and more inclusive ‘Bagong Pilipinas,’ ensuring that the Filipino brand of excellence prevails and thrives on the global stage,” pahayag ni Roque.

Base sa 2023 List of Establishments ng Philippine Statistics Authority, nasa 1,246,373 ang operating business enterprises sa bansa at 99.63 percent o 1,241,733 ang nasa MSMEs.

“The challenge lies in leveraging innovation to successfully upgrade domestic capabilities, developing our own and adapting available complementary technologies, and striving towards production and operational efficiency for our MSMEs,” pahayag ni Roque.

Ginugunita ngayon ng DTI ang unang anibersaryo ng pagkakalagda ni Pangulong Ferdinand “Bongbong” Marcos sa naturang batas.

Ayon kay Roque, tutukan ng DTI ang manufacturing ng mga nasa MSMEs.

“Every Filipino product and service should bear the mark of meeting global standards and reflecting our rich heritage and innovation,” pahayag ni Roque.